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GMU MEC Entrepreneurial Step Up Program™

Program Schedule

The Executive Entrepreneurship Program™ -- Phase I session is scheduled to start on Monday, September 17, 2007. The class sessions are scheduled on Mondays, 5:00 to 8:00 PM. Classes meet bi-weekly (schedules are adjusted for holiday period).

Class Schedule highlights are as follows:

Session 1 Review Course Overview and Objectives

  Lecture: The Entrepreneurial Perspective

  Organize Cohorts (“Teams”)

  Assign/Introduce Mentors

  Class Discussion: The Challenges of Managing High Growth Enterprises

Session 2 Lecture: Developing the Entrepreneurial Management ‘Mindset'

  Case Study Presentations: Cohorts A and B

  Review Management Forum I: Entrepreneurial Growth Management ‘Best Practices'

  Guest Speaker: TBA

Session 3 Lecture: Identifying and Managing New Opportunities

  Case Study Presentations: Cohorts C and D

  Review Management Forum II : Evaluating New Business Opportunities : Challenges and Winning Strategies

  Guest Speaker: TBA

Session 4 Lecture: Entrepreneurial Planning and Management Skills

  Case Study Presentations: Cohorts E and F

  Review Management Forum III : Successful Strategies for Addressing Business Planning Challenges

  Guest Speaker: TBA

Session 5 Lecture: Developing Entrepreneurial Marketing Plans and Strategies

  Case Study Presentations: Cohorts A and B

  Review Management Forum IV : How Alternative Business Strategies Impact Marketing Plans

  Guest Speaker: TBA

Session 6 Lecture: Identifying and Managing Growth Strategies

  Case Study Presentations: Cohorts C and D

  Review Management Forum V : Strategies for Managing New Venture Growth and Expansion Stages: Osborne vs. Compaq, Others

  Guest Speaker: TBA

Session 7 Lecture: Going Global : The Challenges and Opportunities for Early Stage High Growth Firms

  Case Study Presentations: Cohorts E and F

  Review Management Forum VI : The Global Management Challenge : Successes, Failures and Lessons Learned

  Re-organize Class Cohorts (“Teams”)

  Guest Speaker: TBA

Session 8 Lecture: Growing and Exploiting New Market Entries

  Case Study Presentations: Cohorts A and B

  Review Management Forum VI : The Global Management Challenge : Successes, Failures and Lessons Learned (Continued)

  Guest Speaker: TBA

Session 9 Lecture: Financial Management: The Financial Plan and Securing Capital for Growth

  Case Study Presentations: Cohorts C and D

  Review Management Forum VII : Successful Strategies for Addressing Business Planning Challenges

  Executive Roundtable (4 Speakers) : Financial Management and Securing Capital: Guidelines for Early Stage Companies

Session 10 Lecture: Entrepreneurial External Growth Strategies:Alliances, Joint Ventures, Mergers, Acquisitions, Franchising,Licensing

  Case Study Presentations: Cohorts E and F

  Review Management Forum VIII : The ‘Anatomy’ of a Successful Early Stage Company Strategic Alliance

  Guest Speaker: TBA

Session 11 Lecture: Intellectual Property and Legal Issues

  Case Study Presentations: Cohorts A and B

  Review Management Forum IX : Understanding the Legal Challenges in Early Stage High Growth Companies

  Executive Roundtable (4 Speakers): Meeting the Challenges of High Growth Companies: What We Have Learned

Session 12 Course Summary and Wrap –Up: Managing High Growth Entrepreneurial Companies

  Summary of “Best Practices: What We Have Learned

  EEP Mentor Roundtable (6 Mentors): Managing High Growth Companies: EEP Mentor Perspectives and Recommendations

  Course Evaluations

  Program Wrap-Up


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